Income & Economy in River Falls, WI
Household income, poverty rates, employment, and economic data — 2023 ACS Data
Income Overview
Source: U.S. Census Bureau ACS (2023)Median Household Income
$78,078
+7% vs national
Per Capita Income
$34,809
-6% vs national
Poverty Rate
17.3%
+27% vs national
Gini Index
0.4199
0 = perfect equality
Unemployment
3.4%
-35% vs national
SNAP Recipients
7.6%
of households
How River Falls Compares
Source: Census ACS (2023)River Falls vs Similar Cities
Source: Census ACS (2023)Compared to cities with 10,000 - 25,000 residents. River Falls is highlighted.
Median Household Income
Per Capita Income
Poverty Rate
Unemployment Rate
Where Do You Stack Up?
Enter your household income to see how you compare to other households in River Falls. The median household income here is $78,078.
Income Distribution
Source: U.S. Census Bureau ACS (2023)Employment Snapshot
Source: U.S. Census Bureau ACS (2023)Unemployment Rate
3.4%
-3% vs WI avg
Labor Force
9,892
Employed
9,557
Mean Commute
19 min
How People Get to Work
Source: Census ACS (2023)Employment by Sector
Source: Census ACS (2023)Education & Workforce
Source: U.S. Census Bureau ACS (2023)Bachelor's Degree+
23.0%
of adults 25+
High School Diploma+
33.9%
of adults 25+
Median Age
27.9
Work from Home
10.5%
of workers
The median household income in River Falls, WI is $78,078, which is 6.6% above the national average of $73,224. Per capita income is $34,809. The poverty rate of 17.3% is higher than the WI state average of 10.8%. The Gini index of income inequality is 0.4199, where 0 represents perfect equality and 1 represents maximum inequality. The unemployment rate is 3.4%, compared to the state average of 3.5%. 23.0% of adults hold a bachelor's degree or higher. The average commute time is 19 minutes, with 10.5% working from home.