Brookfield, WI โ€” City Data, Demographics & Statistics

Waukesha County ยท Wisconsin

๐Ÿงฌ

City DNA

A unique fingerprint for Brookfield based on 8 key metrics โ€” compared to averages.

PopulationIncomeHome ValueSafetyEducationMedian AgeClimateCost of Living
Brookfield
National Avg
Wisconsin Avg
Population: 67Income: 83Home Value: 42Safety: 100Education: 63Median Age: 73Climate: 50Cost of Living: 90

Quick Stats

Population

41,592

2023 ACS

Median Income

$124,026

2023

Median Home Value

$419,300

2023

Median Rent

$1,794

2023

Median Age

43.6

Unemployment

3.0%

Cost of Living Index

180.6

100 = national avg

Brookfield is a city in Waukesha County, Wisconsin, with a population of 41,592 according to the 2023 American Community Survey. Brookfield is one of the communities in Wisconsin.

The median household income in Brookfield is $124,026, and the median home value is $419,300. The cost of living index is 180.6 (where 100 = national average), and the median rent is $1,794 per month. The unemployment rate is 3.0%, and the median age is 43.6 years.

People & Demographics

Source: U.S. Census Bureau ACS (2023)

Population

Total Population

41,592

Male

20,610

49.6%

Female

20,982

50.4%

Median Age

43.6

Education & Household

Bachelor's or Higher

44.1%

High School or Higher

53.5%

Foreign Born

11.2%

Veterans

4.2%

Married

51.8%

Avg Household Size

2.5

Marital Status by Age

Race & Ethnicity

Diversity Index

0.341

Simpson's Index (0-1)

Largest Group

White

80.0%

Foreign Born

11.2%

White
80.0%
Black
0.7%
Asian
11.4%
Native American
0.2%
Two or More
6.9%
Other
0.9%

Hispanic/Latino Ethnicity

Hispanic/Latino is an ethnicity, not a race. People of any race can identify as Hispanic. This percentage overlaps with the racial categories above.

Hispanic/Latino

4.2%

1,751 people

Not Hispanic/Latino

95.8%

Hispanic/Latino Detail

Source: U.S. Census Bureau ACS (2023)
Mexican
689 (39.3%)
Puerto Rican
157 (9.0%)
Cuban
58 (3.3%)
Dominican
26 (1.5%)
Salvadoran
28 (1.6%)
Guatemalan
17 (1.0%)
Colombian
161 (9.2%)
Ecuadorian
30 (1.7%)
Peruvian
56 (3.2%)
Other Hispanic
529 (30.2%)

Asian Detail

Source: U.S. Census Bureau ACS (2023)
Asian Indian
2,462 (52.1%)
Chinese
983 (20.8%)
Filipino
93 (2.0%)
Vietnamese
154 (3.3%)
Korean
161 (3.4%)
Japanese
53 (1.1%)
Pakistani
267 (5.6%)
Hmong
175 (3.7%)
Thai
15 (0.3%)
Taiwanese
43 (0.9%)
Other Asian
324 (6.9%)

American Indian & Alaska Native Detail

Source: U.S. Census Bureau ACS (2023)
Other Native American
65 (97.0%)

Languages Spoken

Total Speakers (5+)

39,454

English Only

86.2%

#1 Non-English Language

Other Indo-European

1,771 speakers

Limited English

2.6%

Language Distribution

Other Indo-European
1,771 (4.5%)
Other Asian
1,152 (2.9%)
Chinese
801 (2.0%)
Spanish
579 (1.5%)
Slavic Languages
274 (0.7%)
German
195 (0.5%)
Vietnamese
183 (0.5%)
Korean
137 (0.3%)
Arabic
128 (0.3%)
French/Haitian/Cajun
101 (0.3%)

English Proficiency

Speaks English Very Well

97.3%

Limited English Proficiency

2.6%

Other Indo-European
12.1% limited English
Other Asian
18.2% limited English
Chinese
34.5% limited English
Spanish
15.7% limited English
Slavic Languages
27.7% limited English
German
12.8% limited English
Vietnamese
39.9% limited English
Korean
32.1% limited English
Arabic
11.7% limited English
Tagalog
21.4% limited English

Veterans & Military

Total Veterans

1,755

4.2% of population

Disability Rate

21.1%

370 with disability

Veteran Median Income

$57,216

Unemployment Rate

5.0%

Period of Service

Gulf War (2001+)
15.2%
Gulf War (1990-2001)
25.5%
Vietnam
37.8%
Korea
13.8%
World War II
1.3%

Veteran Age Distribution

18-34
2.6%
35-54
21.1%
55-64
13.4%
65-74
22.7%
75+
40.3%

Male Veterans

1,665

94.9%

Female Veterans

90

5.1%

Veteran vs Non-Veteran Income

Veteran Income

$57,216

Non-Veteran Income

$60,907

Difference

-$3,691

-6.1% lower

Disability Status

With Disability

370

Without Disability

1,385

Disability Rate

21.1%

Ancestry & Heritage

Total Reporting Ancestry

42,307

#1 Ancestry

German

37.1% (15,415)

#2 Ancestry

Irish

12.8% (5,336)

#3 Ancestry

Polish

10.7% (4,431)

Top 20 Ancestries

Source: U.S. Census Bureau ACS (2023)
German
37.1%
Irish
12.8%
Polish
10.7%
English
6.6%
Italian
6.3%
Norwegian
3.9%
American
3.5%
French
2.7%
European
2.3%
Swedish
2.0%
Dutch
1.9%
Russian
1.6%
Scottish
1.5%
Swiss
1.4%
Greek
1.1%
Danish
0.9%
Welsh
0.9%
Austrian
0.9%
Czech
0.7%
Arab
0.6%

Families & Households

Total Households

16,197

Family Households

11,484

70.9%

Married Couples

10,385

64.1%

Non-Family Households

4,713

29.1%

Single Mother Households

672

4.1%

Single Father Households

427

2.6%

Living Alone

4,048

25.0%

Children Under 18

Total Children

9,633

In Married Couple

8,792

91.3%

With Single Mother

467

4.8%

With Single Father

374

3.9%

Family Income

Median Family Income

$151,250

Married Couple Income

$159,957

Single Mother Income

$77,981

Single Father Income

$107,250

Avg Family Size

2.5

Avg Non-Family Size

1.8

Grandparents w/ Grandchildren

326

Grandparents Responsible

49

Economy

Source: U.S. Census Bureau ACS (2023)

Income Overview

Median Household Income

$124,026

+69% vs national

Per Capita Income

$67,459

+81% vs national

Poverty Rate

3.5%

-75% vs national

Gini Index

0.4508

0 = perfect equality

Unemployment

3.0%

-42% vs national

SNAP Recipients

2.2%

of households

How Brookfield Compares

Brookfield vs Similar Cities

Compared to cities with 25,000 - 50,000 residents. Brookfield is highlighted.

Median Household Income

Per Capita Income

Poverty Rate

Unemployment Rate

๐Ÿ“Š

Where Do You Stack Up?

Enter your household income to see how you compare to other households in Brookfield. The median household income here is $124,026.

$

Income Distribution

<$25K
4.7%
$25-50K
10.4%
$50-75K
10.5%
$75-100K
12.7%
$100-150K
22.0%
$150-200K
13.4%
$200K+
26.3%

Employment Snapshot

Unemployment Rate

3.0%

-14% vs WI avg

Labor Force

20,757

Employed

20,114

How People Get to Work

Employment by Sector

Education & Workforce

Bachelor's Degree+

44.1%

of adults 25+

High School Diploma+

53.5%

of adults 25+

Median Age

43.6

Work from Home

19.4%

of workers

Cost of Living

Overall Index

180.6

100 = national avg

+80.6 vs national average

Living Wage (1 Adult)

$79,481

per year

Living Wage (Family of 4)

$187,864

per year

Cost Index by Category

Housing
210.2
Food
144.8
Transportation
189.6
Healthcare
135.8
Utilities
148.9

100 = national average. Higher = more expensive.

Fair Market Rent

Source: HUD

1 Bedroom

$1,119

per month

2 Bedroom

$1,338

per month

The median household income in Brookfield, WI is $124,026, which is 69.4% above the national average of $73,224. Per capita income is $67,459. The poverty rate of 3.5% is lower than the WI state average of 10.8%. The Gini index of income inequality is 0.4508, where 0 represents perfect equality and 1 represents maximum inequality. The unemployment rate is 3.0%, compared to the state average of 3.5%. The labor force is 20,757. 44.1% of adults hold a bachelor's degree or higher. About 74.1% of workers drive alone to work. The overall cost of living index is 180.6, which is 80.6% above the national average. Housing costs are above the national average at an index of 210.2. A single adult needs to earn approximately $79,481 per year to cover basic expenses.

Housing & Real Estate

Market SnapshotRedfin โ€” January 2026

Median Sale Price

$458,500

Median List Price

$559,450

Price Per Sq Ft

$206

Days on Market

66

Active Inventory

68

Months of Supply

5.7

Balanced market

Zillow Home Value

$496,570

ZHVI โ€” January 2026

Zillow Rent Index

$2,155

ZORI โ€” January 2026

Market CompetitivenessRedfin

Sold Above List

33.3%

Off Market in 2 Weeks

45.0%

Sale-to-List Ratio

98.6%

Buyer's market

Sold Above Asking
33.3%
Under Contract in 2 Wks
45.0%
Listings with Price Drops
10.3%

Price TrendsRedfin

Sale Price โ†“ 7.2%List Price โ†‘ 24.3%Mar 24 โ†’ Jan 26

Market ActivityRedfin

Homes Sold

12

New Listings

30

Pending Sales

40

Homes Sold โ†“ 64.7%New Listings โ†“ 6.3%Pending โ†‘ 2.6%Mar 24 โ†’ Jan 26

Price Per Square FootRedfin

Median Sale $/SF

$206

Median List $/SF

$239

Sale $/SF โ†“ 11.2%List $/SF โ†‘ 2.1%Mar 24 โ†’ Jan 26

House Price IndexFHFA

How much have housing prices increased in Brookfield, WI? According to the Federal Housing Finance Agency (FHFA) House Price Index for the Milwaukee-Waukesha, WI metro area, home prices have risen 450.1% over the past 40 years. Over 20 years, prices grew 82.8%. The 10-year growth rate is 96.0%. Over the last 5 years, prices increased 55.3%. In the most recent 2-year period, the index rose 13.6%. The FHFA HPI tracks average price changes in repeat sales or refinancings of single-family properties with conforming mortgages. Because this is a metro-level index, it reflects the broader Milwaukee-Waukesha, WI housing market rather than Brookfield alone.

40yr โ†‘ 450.1%20yr โ†‘ 82.8%10yr โ†‘ 96%5yr โ†‘ 55.3%2yr โ†‘ 13.6%Q1 1977 โ†’ Q4 2025

Metro area: Milwaukee-Waukesha, WI

Brookfield vs Similar CitiesCensus ACS / Redfin

Compared to cities with 25,000 - 50,000 residents. Brookfield is highlighted.

Median Home Value

Median Rent

Median Price Per Sq Ft

Rent Burden

Census Housing DataU.S. Census Bureau ACS 2023

Median Home Value

$419,300

Median Rent

$1,794

Total Housing Units

16,662

Vacancy Rate

2.8%

Owner Occupied

82.7%

Renter Occupied

17.3%

Median Property Tax

$5,244

per year

Monthly Cost (w/ Mortgage)

$1,619

Housing Types

Single Family
82.9%
Multi-Family
16.7%
Mobile Home
0.4%

Property TaxU.S. Census Bureau ACS 2023

Median Property Tax

$5,244

per year

Effective Tax Rate

1.25%

of home value

Median Home Value

$419,300

Estimated Mean Tax

$6,080

The effective property tax rate is calculated by dividing the median annual property tax ($5,244) by the median home value ($419,300). In Brookfield, WI, this works out to an effective rate of 1.25%. This is above the national average of approximately 1.1%.

The current median sale price in Brookfield, WI is $458,500 according to Redfin data. Homes spend a median of 66 days on the market. 33.3% of homes sold above asking price. The market has 5.7 months of supply. The median price per square foot is $206. Zillow's observed rent index is $2,155/month. About 82.7% of housing units are owner-occupied. The median year homes were built is 1974. There are 16,662 total housing units. Homeowners pay a median annual property tax of $5,244. The effective tax rate is 1.25%, above the national average.

Crime Overview

Source: FBI Crime Data Explorer (2024)

Violent Crime Rate

0.83

per 1,000 residents

-68% vs national

Property Crime Rate

10.97

per 1,000 residents

-36% vs national

Total Crimes

496

2024

Violent Clearance

60%

cases solved

Property Clearance

34%

cases solved

YoY Change

+6.5%

violent crime rate

worsening vs 2023

How Brookfield Compares

Source: FBI (2024)

Brookfield vs Similar Cities

Source: FBI (2024)

Compared to cities with 25,000 - 50,000 residents. Brookfield is highlighted in green.

Violent Crime Rate (per 1,000)

Property Crime Rate (per 1,000)

Murder Rate (per 1,000)

Crime Rate Trends

Source: FBI
Violent โ†‘ 27.1%Property โ†“ 45.1%2015 โ†’ 2024

Crime Composition

Source: FBI (2024)

Violent Crime Breakdown

Property Crime Breakdown

Crime Clearance (Solve) Rates

Source: FBI (2024)

Brookfield police solve 83% of aggravated assault cases but only 0% of rape cases.

Weapon Used in Violent Crime

Source: FBI (2024)

Crime Breakdown

Source: FBI Crime Data Explorer (2024)
Crime TypeCategoryCountRate per 1KClearance %
MurderViolent00.00N/A
RapeViolent10.020.0%
RobberyViolent110.2618.2%
Aggravated AssaultViolent230.5582.6%
BurglaryProperty451.0711.1%
Larceny/TheftProperty3959.4035.4%
Motor Vehicle TheftProperty210.5061.9%

Brookfield, WI reported 35 violent crimes and 461 property crimes in 2024. The violent crime rate of 0.83 per 1,000 residents is 68.0% below the national average of 2.60 per 1,000. Law enforcement cleared 60% of violent crimes. Larceny/theft accounts for 395 of the property crime reports. Firearms were involved in 21.7% of aggravated assaults. Violent crime has been trending upward.

Crime History

Source: FBI
YearViolentPropertyViolent RateProperty Rate
2024354610.8310.97
2023334880.7811.56
20224950.6214.78
2021165590.4114.23
2020131011.9815.39
201961020.9616.24
2018101101.5917.47
201761260.9820.63
201641080.6617.73
201541220.6619.99

Natural Hazard Risk

Source: FEMA National Risk Index

Risk Score

88.9

Relatively Moderate

Expected Annual Loss

93.6

Score (0-100)

Social Vulnerability

10.6

Score (0-100)

Community Resilience

97.4

Score (0-100)

Scores range from 0 (lowest risk) to 100 (highest risk) relative to all U.S. communities. Data from FEMA National Risk Index.

Disaster History & Federal Spending

Source: FEMA

Total Declarations

18

Public Assistance

$6.8M

Individual Assistance

$262.9M

Most Common Type

Flood

6 declarations

Public Assistance by Category

Total: $7.8M
DisasterTypeDatePA $IA $
Severe Storms, Straight-line Winds, Flooโ€ฆ โ†’FloodSep 2025โ€”$179.8M
Covid-19 Pandemic โ†’BiologicalApr 2020$2.6M$10.9M
Covid-19 โ†’BiologicalMar 2020โ€”โ€”
Severe Storms, Tornadoes, and Flooding โ†’Severe StormJun 2008$2.5M$15.4M
Record Snow and Near Record Snow โ†’SnowstormMar 2008$1.1Mโ€”
Hurricane Katrina Evacuation โ†’HurricaneSep 2005โ€”โ€”
Severe Storms and Flooding โ†’Severe StormJun 2004โ€”$2.6M
Snow โ†’SnowstormJan 2001$562Kโ€”
Severe Storms, Tornadoes, and Flooding โ†’Severe StormJun 2000โ€”โ€”
Severe Storms and Flooding โ†’Severe StormAug 1998โ€”โ€”
Severe Storms and Flooding โ†’Severe StormJul 1997โ€”โ€”
Severe Storms & Hail โ†’Severe StormAug 1991โ€”โ€”
Severe Storms & Flooding โ†’FloodOct 1986โ€”โ€”
Severe Storms โ†’FloodAug 1986โ€”โ€”
Drought โ†’DroughtJun 1976โ€”โ€”
Severe Storms, Icing, Wind & Flooding โ†’FloodMar 1976โ€”โ€”
Severe Storms & Flooding โ†’FloodApr 1973โ€”โ€”
Severe Storms & Flooding โ†’FloodJul 1969โ€”โ€”
Severe Storms, Tornadoes, and Flooding โ†’Unknownโ€”โ€”$54.2M
Severe Storms, Tornadoes, and Flooding โ†’Unknownโ€”โ€”โ€”

Showing 20 of 21 disasters

PA = FEMA Public Assistance (infrastructure recovery). IA = Individual Assistance (homeowner/renter aid).

Flood Insurance (NFIP)

Source: FEMA NFIP

Total Claims

455

Total Claims Paid

$8,587,245

Avg Claim Payout

$18,873

County-level NFIP data from FEMA National Flood Insurance Program.

Hazard Mitigation

Source: FEMA Hazard Mitigation Assistance

Mitigation Projects

19

Federal Funding

$4,260,525

Properties Protected

24

Avg Benefit-Cost Ratio

4.12

BCR

Top Mitigation Project Types

Project TypeProjectsFederal $
200.1: Acquisition of Private Real Property (Structures and Land) - Riverine11$3,945,275
91.1: Local Multihazard Mitigation Plan4$139,390
91.4: Local Multijurisdictional Multihazard Mitigation Plan - NEW 1$125,355
91.5: Local Multijurisdictional Multihazard Mitigation Plan - UPDATE1$41,280
90.4: Mitigation Plan - Local Multihazard Mitigation Plan1$9,225

Federally funded projects to reduce future disaster risk. Only includes completed or obligated projects.

Brookfield has a relatively moderate overall natural hazard risk rating according to FEMA's National Risk Index. The top hazard risks are cold wave, hail, tornado. The area has had 18 federal disaster declarations. The most common disaster type is flood (6 declarations). 455 flood insurance claims have been filed in the area. FEMA has obligated $6,760,583 in public assistance recovery funding. $262,926,918 has been distributed in individual assistance to disaster-affected residents. 19 hazard mitigation projects have been funded to reduce future risk.

Health

Community Health

Source: CDC PLACES

Obesity Rate

30.9%

5.2pp below the national average

Depression Rate

18.7%

4.8pp below the national average

Diabetes Rate

10.2%

1.7pp below the national average

Uninsured Rate

4.6%

6.0pp below the national average

Health Scorecard

Higher scores indicate better health outcomes relative to the national average (50 = average)

Health Outcomes

Age-adjusted prevalence rates. Green bars indicate rates below the national average; red indicates above.

High Cholesterol

36.3%

Arthritis

26.4%

Cancer (excl. skin)

10.2%

Teeth Lost (65+)

4.6%

Health Risk Behaviors

Prevention & Screening

Green bars indicate rates above the national average (more preventive care); red indicates below.

Mental Health & Wellbeing

Frequent Mental Distress

11.4%

14+ days in past month

Depression

18.7%

Loneliness

27.7%

Lack of Support

15.8%

Disability Prevalence

Any Disability

24.2%

Mobility

10.6%

Cognitive

8.9%

Hearing

6.4%

Vision

3.0%

Self-Care

2.4%

Independent Living

5.4%

Health-Related Social Needs

Prevalence of social risk factors affecting community health

Brookfield has an obesity rate of 30.9%, which is 5.2pp below the national average. The depression rate is 18.7%, 4.8pp below the national average. About 4.6% of adults lack health insurance. 80.9% of residents had an annual checkup in the past year.

Nearby Hospitals

Source: CMS Hospital Compare

Nearest Hospitals

5

With Emergency Services

4

Avg CMS Rating

4.0 / 5

Nearest Hospital

3.9 mi

Froedtert Memorial Lutheran Ho...

Loading mapโ€ฆ
HospitalDistanceTypeRatingER
Froedtert Memorial Lutheran Hospital3.9 miAcute Care Hospitals4/5Yes
Childrens Hospital Of Wisconsin3.9 miChildrensโ€”Yes
Aurora Psychiatric Hospital6.0 miPsychiatricโ€”โ€”
West Allis Memorial Hospital6.1 miAcute Care Hospitals4/5Yes
Granite Hills Hospital6.1 miPsychiatricโ€”Yes

Climate & Environment

Water Systems

Source: EPA SDWIS

Water Systems

5

Pop. Served

35,909

Violations (5yr)

4

System NamePop. ServedViolations (5yr)
BROOKFIELD WATER UTILITY29,0700
TOWN OF BROOKFIELD SAN DIST 46,4190
TAN OAK APTS3251
CARRIAGE HILLS CONDOMINIUMS503
COUNTRY COURT SUBDIVISION450

There are 5 water systems serving the area. 4 water quality violations have been reported in the past 5 years.

Infrastructure

Commute Overview2023 ACS

Drive Alone

74.1%

-6% vs national

Public Transit

0.1%

-93% vs national

Work From Home

19.4%

+109% vs national

Carpool

4.6%

Walk / Bike

0.9%

combined

How Brookfield's Commute ComparesCensus ACS 2023

How People Get to WorkCensus ACS 2023

Commute Mode BreakdownCensus ACS 2023

Traffic Fatalities

Source: NHTSA FARS (2023)

Fatalities

2

2023

6-Year Avg

2

fatalities/yr

YearCrashesFatalitiesAlcoholPedestrianCyclist
202322000
202222000
202133010
202011000
201922010
201822100

Data from NHTSA Fatality Analysis Reporting System (FARS). Includes only crashes involving at least one fatality.

Commute data for Brookfield, WI covers travel times and transportation modes. 74.1% of workers drive alone, compared to the national average of 78.7%. 19.4% work from home, which is above the WI state average of 10.8%. 4.6% of workers carpool. 0.5% commute by bicycle. In 2023, there were 2 traffic fatalities from 2 fatal crashes.

Internet & Broadband Access

Source: Census ACS

Broadband Access

95.5%

of households

Cable / Fiber / DSL

86.2%

of households

No Internet

3.3%

of households

Total Households

16,197

Internet Subscription Types

Cable, Fiber, or DSL
86.2%
Cellular Data Plan
90.5%
Satellite
4.8%
Cellular Only (no wired)
6.9%
No Internet Access
3.3%

Device Ownership

Source: Census ACS

Has Computer

96.8%

of households

Smartphone

92.3%

of households

Desktop / Laptop

90.4%

of households

Tablet

75.0%

of households

Any Computing Device
96.8%
Smartphone
92.3%
Desktop / Laptop
90.4%
Tablet
75.0%
Smartphone Only
2.2%
No Computer
3.2%

Percentage of households with each device type. Data from the U.S. Census Bureau ACS (2023 5-year estimates, tables B28001 & B28002).

Electricity Rates

Source: U.S. Energy Information Administration (2024)

Residential Rate

17.2ยข

per kWh

-10% vs 25,000 - 50,000 avg

Commercial Rate

12.6ยข

per kWh

-18% vs 25,000 - 50,000 avg

Industrial Rate

8.5ยข

per kWh

-28% vs 25,000 - 50,000 avg

Avg Monthly Bill

$111

residential

-24% vs 25,000 - 50,000 avg

1% above the national average of 17.1ยข/kWh

Residential electricity in Wisconsin averages 17.2ยข per kWh, compared to the national average of 17.1ยข. The average monthly electric bill is $111. State-level averages from EIA Electric Sales & Revenue data (2024).

Brookfield vs Similar Cities

Source: EIA (2024)

Comparing electricity rates with randomly selected cities of similar population (25,000 - 50,000). Each city represents its state's average rate.

Residential Rate (ยข/kWh)

Commercial Rate (ยข/kWh)

Industrial Rate (ยข/kWh)

Average Monthly Bill

Water Systems

Source: EPA SDWIS

Water Systems

5

Population Served

35,909

Violations (5yr)

4

System NameTypeSourcePop. ServedViolations
BROOKFIELD WATER UTILITYCommunityGround water29,0700
TOWN OF BROOKFIELD SAN DIST 4CommunityGround water6,4190
TAN OAK APTSCommunityGround water3251
CARRIAGE HILLS CONDOMINIUMSCommunityGround water503
COUNTRY COURT SUBDIVISIONCommunityGround water450

95.5% of households in Brookfield have broadband internet access. 86.2% have cable, fiber, or DSL service. 6.9% rely solely on cellular data without a wired connection. 3.3% of households have no internet access. The area is served by 5 water systems, providing water to 35,909 people. A total of 4 water quality violations have been recorded over the past 5 years.

Politics & Government

County-level data: Election results are reported at the county level. Brookfield is located in Waukesha County, WI. Results reflect all voters in the county, not just those in Brookfield.

Election Overview

Source: Waukesha County (2024)

2024 Winner

Republican

Dem Votes

108,478

39.5%

GOP Votes

162,768

59.2%

Total Votes

274,845

Margin

R+19.7%

Shift from 2020

D+1.1pp

vs prior election

๐Ÿ“ŠElection Results by Year
2016โ€“2024
๐Ÿ“ˆPartisan Lean Trend
R+19.7%

Election History

Source: County-Level Election Results
YearDem VotesGOP VotesTotalDem %GOP %Margin
2024108,478162,768274,84539.5%59.2%R+19.7
2020103,906159,649267,99638.8%59.6%R+20.8
201679,200142,521233,27334.0%61.1%R+27.1

In the 2024 presidential election, Waukesha County recorded 274,845 total votes. Republicans won the county with 59.2% of the vote compared to 39.5% for Democrats, a margin of R+19.7%. Compared to 2020, the margin shifted D+1.1pp from the previous election. Since 2016, Waukesha County has shifted 7.4 percentage points toward Democrats.

Nonprofits Overview

Source: IRS Exempt Organizations BMF

Total Nonprofits

323

Total Assets

$1.0B

Total Income

$1.5B

Per 10K Residents

77.7

nonprofits

+61.4% vs peers avg

Orgs with >$1M Assets

52

Median Assets

$447K

Oldest Active

1937

ruling year

Newest Org

2026

ruling year

Nonprofits by Category

Source: IRS / NTEE Classification
Education
61
Philanthropy
31
Religion
31
Recreation & Sports
26
Arts & Culture
23
Human Services
20
Health Care
10
Youth Development
9
Environment
6
Animal-Related
6
Civil Rights
5
Medical Research
4
Public Benefit
4
Unknown
4
International
3
Community Improvement
3
Mental Health
2
Voluntary Health
2
Crime & Legal
2
Employment
2
Public Safety
2
Science & Tech
2
Housing & Shelter
1
Social Science
1
Mutual Benefit
1
82.9%of all nonprofit assets are held by the 10 largest organizations

Top 10 hold $844.1M of $1.0B total

Nonprofit Size Distribution

Source: IRS Exempt Organizations BMF

Number of nonprofits by total asset size

When Were Nonprofits Founded?

Source: IRS Ruling Date

Number of currently active nonprofits by founding decade

Nonprofits per 10K Residents vs Similar Cities

Source: IRS BMF + Census ACS

Compared to cities with population 25,000 - 50,000

Largest Nonprofits in Brookfield

Source: IRS Exempt Organizations BMF
OrganizationCategoryAssetsIncomeEst.IRS
COMMUNITY CARE INCHuman Services$274.7M$836.3M1977
COMMON GROUND HEALTHCARE COOPERATIVEHealth Care$262.1M$469.7M2025
PLEASANT T ROWLAND FOUNDATIONEducation$81.3M$27.6M2000
MERKEL FOUNDATION INCโ€”$56.1M$11.5M1988
INTERNATIONAL FOUNDATION OF EMPLOYEE BENEFIT PLANS INCCommunity Improvement$48.9M$50.9M1993
ACADEMY OF BASIC EDUCATION INCEducation$46.6M$21.7M1963
CONGREGATIONAL HOME INCHealth Care$35.7M$18.6M1974
WAUKESHA COUNTY LAND CONSERVANCY INCEnvironment$13.9M$295K1992
FUNERAL SERVICE FOUNDATION INCMutual Benefit$13.2M$6.0M1994
DR JAMES CAMERON LEGACY FOUNDATION INCโ€”$11.7M$725K2012
ZIEGLER FAMILY FOUNDATION INCPhilanthropy$11.6M$1.3M2015
HERMAN W LADISH FAMILY FOUNDATION INCPhilanthropy$10.7M$4.3M1957
ELMBROOK HUMANE SOCIETY INCAnimal-Related$9.2M$1.4M1966
ST FRANCIS MISSIONReligion$9.1M$2.4M1946
PETAWA RESIDENCE AND CULTURAL CENTER INCEducation$8.0M$701K2000
SHARON LYNNE WILSON CENTER FOR THE ARTS INCArts & Culture$7.4M$2.6M1994
TREFFERT FAMILY FOUNDATION INCPhilanthropy$6.3M$1.6M2007
ZACHARIAHS ACRES INCHuman Services$6.2M$1.8M2012
BROOKFIELD CHRISTIAN SCHOOL INCEducation$5.6M$3.0M1969
LUTHERAN ASSOC OF MISSIONARIES AND PILOTS U S INCโ€”$4.8M$2.1M1985
ARZBAECHER FAMILY FOUNDATIONPhilanthropy$4.6M$2.8M2008
ELMBROOK UNITED INCโ€”$4.5M$3.7M1981
KOLAGA FAMILY CHARITABLE TRUSTโ€”$4.4M$662K1977
DOROTHY C KRAWCZYK SCHOLARSHIP TRPhilanthropy$4.3M$2.4M2024
JOHN AND CAROLYN PETERSON FOUNDATION INCPhilanthropy$4.3M$521K2003
LITTLE WARRIOR FOUNDATION INCPhilanthropy$4.0M$441K2020
SIKH RELIGIOUS SOCIETY OF WISCONSINโ€”$4.0M$1.1M1978
WILSON FAMILY FOUNDATION INCโ€”$3.3M$432K1994
HEARTLAND HEALTH RESEARCH ALLIANCE LTDMedical Research$2.9M$3.8M2020
MALLINGER FAMILY FOUNDATIONPhilanthropy$2.9M$1.0M2002
THE ARMSTRONG FAMILY FOUNDATIONPhilanthropy$2.8M$308K2003
STEM ACADEMY INCEducation$2.7M$1.5M2011
WISCONSIN DEMOLAY FOUNDATIONโ€”$2.7M$48K1949
4200 N 51ST INCEducation$2.3M$317K2023
BROOKFIELD CHRISTIAN SCHOOL FOUNDATION INCโ€”$1.7M$148K1989
INTERNATIONAL SOCIETY OF CERTIFIED EMPLOYEE BENEFIT SPECIALISTS INCโ€”$1.7M$1.3M1985
PARENT CHOICE INCEducation$1.6M$331K2017
CHESTERTON ACADEMY OF MILWAUKEE INCEducation$1.5M$2.1M2015
HERBERT AND KATHERINE KURTH RELIGIOUS FOUNDATION INCPhilanthropy$1.5M$480K2007
GATEWAY FOUNDATIONPhilanthropy$1.5M$291K2017
THE WELLNESS COUNCIL OF AMERICAโ€”$1.4M$2.6M1986
SCHUMACHER - WEIHERMAN FAMILY FDN 9572228710Philanthropy$1.3M$723K1998
GERMAN-AMERICAN CULTURAL FOUNDATION OF WISCONSIN INCArts & Culture$1.3M$414K2004
TELLING THE TRUTH INCReligion$1.3M$1.7M2009
GUITARS FOR VETSPublic Benefit$1.2M$1.0M2008
THE CARA FOUNDATION INCPhilanthropy$1.2M$379K2007
COMMUNITY FOUNDATION INCPhilanthropy$1.2M$145K2003
PRO-LIFE WISCONSIN EDUCATION TASK FORCE INCCivil Rights$1.2M$978K1995
LAYTON STUDY CENTER INCReligion$1.1M$401K1991
WILBERT AND GENEVIEVE SCHAUER FOUNDATION INCโ€”$1.1M$35K1988

Brookfield, WI has 323 registered 501(c)(3) nonprofit organizations with combined assets of $1.0B. The most common category is Education, with 61 organizations. 52 nonprofits have assets exceeding $1 million. That works out to 77.7 nonprofits per 10,000 residents. The oldest active nonprofit dates back to 1937.

SBA Lending Overview

Source: SBA FOIA Loan-Level Data

Total SBA Loans

666

Total Approved

$244.6M

Jobs Supported

7,184

Per 10K Residents

160.1

SBA loans

+81.4% vs peers avg

Unique Lenders

107

Top Lender

U.S. Bank, National Association

83 loans

Top Industry

Accommodation & Food Services

Data Span

1992โ€“2026

Loan Program Breakdown

Source: SBA FOIA
7(a)88% of all loans

Loans

587

Total Amount

$194.6M

Avg Loan

$331,505

Median Loan

$144,000

SBA Guaranteed

$145.3M(75%)

Jobs Supported

6,218

50412% of all loans

Loans

79

Total Amount

$50.0M

Avg Loan

$632,608

Median Loan

$513,000

7(a) โ€” 88%504 โ€” 12%

Recent Activity (Last 5 Years)

Source: SBA FOIA

Recent Loans

111

17% of all-time total

Recent Amount

$75.5M

31% of all-time total

Avg Recent Loan

$680,348

Top Industries Funded

Source: SBA FOIA / NAICS Codes
Accommodation & Food Services85 loans
NAICS 72
$33.6M
Other Services71 loans
NAICS 81
$17.2M
Health Care & Social Assistance70 loans
NAICS 62
$32.7M
Professional & Technical Services70 loans
NAICS 54
$25.4M
Construction56 loans
NAICS 23
$24.8M

SBA Loans per 10K Residents vs Similar Cities

Source: SBA FOIA + Census ACS

Compared to cities with population 25,000 - 50,000

Top SBA Borrowers

Source: SBA FOIA
BusinessLoansAmount
Lifetime Door Company Inc.2$5.2M
City Cdjrf of Brookfield1$5.0M
Kiddie Academy1$4.3M
3 North Llc1$4.2M
Bluemound Restaurant Corp6$3.9M
Mag-jentz Inc.7$3.8M
Brookfield Ventures Llc1$3.2M
Oriel Llc1$3.2M
Wsd Investment Co.2$3.1M
M2care Inc.2$3.0M

Brookfield, WI has received 666 SBA loans totaling $244.6M in approved funding between 1992 and 2026. The 7(a) program accounts for 587 loans (88% of the total), supporting 6,218 jobs. The 504 program, focused on real estate and large equipment, has funded 79 loans totaling $50.0M. The most common industry receiving SBA funding is Accommodation & Food Services. The most active SBA lender in Brookfield is U.S. Bank, National Association with 83 loans. That works out to 160.1 SBA loans per 10,000 residents.

ZIP Code Overview

Source: Census ACS

ZIP Codes

34

Total Population

807,166

Avg Median Income

-$19,536,983

Avg Home Value

-$19,368,881

ZIP Code Details

Source: Census ACS
ZIP CodePopulationMedian IncomeHome ValueMedian RentArea (sq mi)
5300522,125$123,486$386,300$1,81014.7
530072,003$55,577$216,300$9370.8
5304523,072$116,541$443,500$1,86714.4
530461,475$79,191$255,900N/A2.5
5305139,000$98,423$341,700$1,25733.3
5307226,652$97,434$424,300$1,35229.8
5308920,202$116,042$387,100$1,27026.9
531226,467$133,036$470,200$1,7883.3
531307,647$86,806$290,400$1,2743.2
531467,348$96,015$318,700$1,27318.3
5315132,865$99,248$351,300$1,42417.5
5318633,264$74,596$277,800$1,18012.6
5318834,290$88,656$317,300$1,23526.8
532059,091$30,300$122,100$8031.4
5320620,219$28,995$70,800$9982.6
5320827,407$50,585$196,300$9244.2
5320944,963$45,288$150,200$98010.9
5321024,605$45,268$153,400$1,0442.6
5321326,293$94,144$311,200$1,2283.9
5321435,010$62,712$178,600$9997.1
5321558,375$49,207$148,400$9335.5
5321629,772$43,466$122,800$9704.6
5321840,581$42,207$122,200$1,0345.9
5321934,855$70,998$190,300$9715.0
5322027,678$69,301$218,800$1,0635.5
5322224,400$73,523$202,100$1,0265.4
5322329,287$60,477$184,300$1,0719.9
5322421,445$69,727$194,600$1,16010.1
5322525,277$54,433$174,500$1,0947.0
5322618,893$86,361$301,400$1,3486.8
5322722,988$71,594$214,300$1,0575.1
5322815,084$75,288$254,700$1,2205.3
5323314,412$20,306$132,900$8461.8
53295121N/AN/AN/A0.2

Brookfield, WI has 34 ZIP codes with a combined population of 807,166. The average median household income across all ZIP codes is -$19,536,983. The average median home value is -$19,368,881. The average median monthly rent is -$39,214,585.

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